a. Make the homes unattractive so the soldiers wouldn’t stay in them.
b. Make their homes attractive to their animals so their animals would stay in them
c. To be used if the homes had to be burned so the soldiers wouldn’t be able to stay in them
d. To attract mice and other rodents into the homes so the soldiers wouldn’t stay in them
(D) Wanting to rid the paper of medical advertising
Cannon [George Q.] further suggested that the paper should exercise care as to the kind of advertising it accepted. He objected to an advertisement by a New York banking firm offering information as to how large or small sums of money could be invested on the stock market for a “fabulous profit,” a notice that the absentee editor condemned as an open invitation to gamble. By letting it appear in the columns of the News, the editors had tacitly condoned the temptation of some “innocent and unsuspecting person. . . .” Cannon also criticized the News for advertising “every quacks’ nostrums and panacea.” He concluded his correspondence by declaring, with some humor that if the paper’s subscribers bought every drug advertised in its columns, death and sickness would prevail in Utah to such an extent that the paper would lose all its readers. . .
. . . With their shortage of both doctors and medical knowledge, frontier societies naturally attracted medicine vendors. A study of pioneer Minnesota newspaper advertisements revealed that early settlers of that territory were “addicted to the excessive use of patent medicines.” The health business in the Southwest was one of the biggest bonanzas in that region’s history, and Utah followed the same pattern. The News had been carrying patent medicine advertisements since one for Dr. Martieu’s “Never Failing Worm Destroying Medicine for Children” appeared on 19 April 1851. At the time of Cannon’s criticism in 1878, the paper was carrying advertisements of as many as ten different kinds of patent medicines. These included “Allen’s Anti-Fat,” a weight reducing concoction; “Lyon’s Kathairon,” a portion positively guaranteed to prevent grayness and restore new hair to bald heads; and “Stanford’s Radical Cure of the foul, thick, bloody discharges of catarrh. Later samples of this type of advertisement in the News included Kendall’s Spavin Cure “for beast as well as man,” “Rupture Permanently cured or no pay,” and constipation or indigestion remedied by the use of “Dr. Pierce’s Pleasant Purgative Pellets.” Perhaps the medicine claiming the greatest power was Dr. E. C. West’s Nerve and Brain potion guaranteed to cure:
“Hysteria, Dizziness, Convulsions, Fits, Nervous Neuralgia, Headache, Nervous Prostration caused by the use of alcohol or tobacco, Wakefulness, Mental Depression, Softening of the Brain, resulting in insanity and leading to misery, decay and death, Premature Old Age, [and] Barreness, caused by over exertion of the brain.”
Monte Burr McLaws, Spokesman for the Kingdom (Provo, Utah: Brigham Young University Press, 1977), 108-109.